E. ÖZKAN, „MANCHESTER HAS NO TEARS LEFT TO CRY‟: MUSIC VIDEO AS A MEDIUM OF
COMMUNICATION 52
YILDIZ JOURNAL OF ART AND DESIGN
Volume: 6, Issue: 1, 2019, pp 51-69
Received Date: 16/05/2019 Accepted Date: 30/06/2019
ABSTRACT
A music clip is usually a visual text to accompany a musician's new singles, but is a type of text
can be used to promote the singles. This type of text, which can be regarded as an artistic expression,
can also be used aesthetically to reflect the lyrics of the song in question and the emotion it
expresses. This text may contain traces of political and daily events. As an example; Ariana Grande
toured for her third studio album, „Dangerous Woman‟. At the end of the concert, the Manchester
leg of the tour was subjected to a live bomb attack, which was described as a “terrorist attack”.
Grande, who was deeply affected with the terrorist attack she faced, soon returned to Manchester
and organized a charity concert called „One Love Manchester‟. All proceeds from the concert were
given to the families of the victims affected by the attack. The following year, she released her
fourth studio album „Sweetener‟, which was also shown references of the attack. Grande returned to
the music industry after the attack, with releasing a new single called „no tears left to cry‟ from this
album. In this research, the main focus is the music clip for the single „no tears left to cry‟ released
by Grande. The clip contains references to the attack itself, how Grande was affected by the attack
and how it reflected it on her music. In this research, the references in the content of this clip have
been examined by making semiotic analyses. As a result of the discussion of the findings and the
ideas obtained from the data, this research was conducted to reveal that the music clip can be used as
a communication tool.
Keywords: Music video, Semiotics, Ariana Grande, Manchester, Communication
1. INTRODUCTION
Ariana Grande-Butera, born June 26, 1993, is an American singer, songwriter and
actress. After her acting career, she entered the music industry and released her debut album
„Yours Truly‟ (2013) and her sophomore „My Everything‟ (2014). In 2017, Grande toured
for her third studio album, „Dangerous Woman‟ (Lakshmin, 2017). On May 5, 2017, a live
bomb on the Manchester leg of the tour, considered a post-concert terrorist attack, killed 22
people and injured more than 800 people (BBC News, 2018).
After the attack, on May 22, 2017, Grande made a statement about how “broken” she
was from her Twitter social media account and how sad she was in a sincere manner
(Kennedy, 2017). Then from the Instagram social media platform Grande; On 30 May 2017,
she announced the „One Love Manchester‟ donation concert to be held on June 4, 2017 and