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66. Disney’s foray into sports began in 1995, when the company merged with Capital
Cities/ABC, Inc. for $19 billion—which came with an 80% ownership stake in ESPN.
Reflecting on the transaction, an industry publication wrote: “Most importantly, this merger
allowed Disney to soak its hands into the world of sports, and what better way could they have
done that other than buying the company who covers it all and your families [sic] go-to TV
station.”
67. Today, ESPN’s vast empire encompasses every major sport:
a. NFL: ESPN owns rights to the NFL’s Monday Night Football, Wild Card Playoff
game, Divisional Playoff Game, Pro Bowl, and the Super Bowl (self-produced
every four years), as well as the NFL Draft.
b. College Football: In college football, ESPN owns the rights to Saturday Night
Football, the College Football Playoffs (including the National Championship),
the SEC Championship Game, the Big 12 Championship Game, the ACC
Championship Game, the AAC Championship Game, regular season SEC, Big
12, and ACC games, as well as major bowl games and rivalry games such as
Alabama-Auburn, Georgia-Florida, the Peach Bowl, the Rose Bowl, the Sugar
Bowl, the Citrus Bowl, the Celebration Bowl, the LA Bowl, and the Music City
Bowl. ESPN also owns rights from a variety of mid-major and smaller
conferences.
c. NBA: For the NBA, ESPN owns the rights to the Playoffs, the Finals, the Draft,
the All-Star Celebrity Game, and all nationally televised Saturday night and
Sunday afternoon games in the regular season—roughly half of all nationally
televised regular-season games. Additionally, Disney-owned ABC broadcasts
key regular season and playoff games, including the NBA Finals.
d. Baseball: ESPN owns the rights to significant regular season MLB games,
including exclusive rights to Sunday Night Baseball, and exclusive rights to MLB
Opening Night, MLB World Tour, and MLB Mexico Series games. It also owns
the exclusive rights to seven MLB playoff series per year and to Little League
World Series games.
e. Hockey: In hockey, ESPN covers NHL All-Star Week, including the NHL Draft
and All-Star Game, as well as the NHL Stadium Series, ABC Hockey Saturday,
and the Stanley Cup Playoffs. ESPN also has exclusive rights to the Stanley Cup
Finals (in even-numbered years), as well as over 100 exclusive regular season
games, and over 1,000 regular season games available exclusively on ESPN+ via
NHL Power Play.